Think about some of the most groundbreaking technology innovations of the last 30 years. Chances are, you can recall at least a few generational game changers that revolutionized convenience, comfort and compatibility – on and off the farm.
From positioning to data connectivity to resource management and autonomy, many of these technologies got their start outside of agriculture. But, through creativity, problem-solving and constant evolution, precision ag companies have led the way in adapting and building upon the latest innovations to meet the needs of farmers around the world.
1990s & Early 2000s – The early days of positioning
For many years, GPS and GNSS networks were restricted to use by the military. However, as civilian access expanded throughout the 1990s and early 2000s, innovative applications for positioning – including in agriculture – began to explode.
As an example, one of the first GPS receivers developed for civilian use - theMagellan NAV 1000 - debuted in 1989. This battery-powered device retailed for about $3,000, weighed less than two pounds and was designed for outdoor recreational use. That means that, when Trimble launched its AgGPS® 120 for precision farming applications in 1996, the technology was still in its agricultural infancy!
Over time, broader integration of positional technology allowed for devices to become progressively smarter and more mobile. For Trimble’s precision ag platforms, this included the integration of field mapping (2001), topographic data recording (2003) and lightbar guidance (2004), creating more versatile GNSS-enabled tools for farmers.
Late 2000s – Better data, better decisions
When Apple introduced the first iPhone in 2007, it launched the rapid development of increasingly intuitive smartphones, tablets, laptops and more. The “smartphone-simple” user experience carried over onto the farm, guiding the design of the fully integrated, easy-to-use integrated in-cab displays many farmers are used to today.
And, as all of these devices and their capabilities evolved, they both created and supported additional needs for data management and connectivity. After all, making data-driven decisions to improve efficiency isn’t just a priority. It’s the priority.
From sports fields to corn fields (or whatever crops you have on your farm!), it is critical that your important data is collected and analyzed accurately and consistently – no matter what device you use.
Thankfully, the reality of a connected farm ecosystem started more than a decade ago. Now, cloud-based platforms help farmers combine data collected from precision hardware, software and mobile devices to make smarter economic and environmental decisions.
2010s – A focus on sustainability
During the last decade, technological advancements have both been fueled by and helped to advance a global emphasis on and adoption of eco-friendly practices. As farm production demands increase, so too does momentum formore sustainable farming methods.
From developing application control technology and unique solutions like the WeedSeeker® 2 spot spray system to leading the way in data-driven carbon credit programs, Trimble continues to enable farmers in their commitment to resource stewardship.
Today and beyond – Evolving with the times
There is no shortage of creativity in precision agriculture today and the team at Trimble is no different. Even with nearly 30 years of experience in agricultural technology under our belt, we are constantly scanning our industry and beyond for solutions to farmers’ most pressing challenges.
Autonomous solutions are in development that will help farmers plan and execute their operations more effectively, helping to ease the pressure many face to be more productive with less.
We continue to partner with developers to create new cloud-based solutions, including apps and API connections that help farmers manage data from a variety of resources.
And, since good ideas can come from anywhere, we are always exploring strategic acquisitions and investments that will streamline the process of bringing innovations from concept to reality.
As the agricultural landscape continues to change – literally and figuratively – so too will your technology needs, on the farm and off it. Be sure to pick a precision ag partner that understands how to evolve with the times – helping to keep your farm profitable for the next 30 years, and generations to come.