: Industry News

Trimble Select Introduces Sencrop for Ag Weather Data Sensing

A great precision ag solutions suite needs great data to work with. That’s why French ag-tech startup Sencrop was chosen as the newest Trimble Select Partner. Sencrop develops and implements connected, accessible, and collaborative solutions based on agro-environmental data collection in order to make precision agricultural monitoring technology available to everyone. Ag-Weather Solutions A leader […]

Trimble LATAM team participates in World Agri-Tech Innovation Summit

Last week, the Trimble Agriculture Latin America (LATAM) team represented Trimble as a key participant in the World Agri-Tech Innovation Summit in South America on July 29 and 30. This collaborative virtual event served as a platform for some of the biggest players in the agriculture industry to discuss the most cutting edge technology on […]

5 Key Takeaways from THRIVE Innovation Series Webinar with Trimble CEO Rob Painter

It’s not often that two CEOs have the opportunity to engage in thoughtful discussion about the future of their industries in a public forum. Trimble CEO Rob Painter and John Hartnett, CEO of SVG Ventures-THRIVE, an organization focused on the future of food and agriculture, shared such a discussion last week in “Trimble: Connecting the […]

Carrot Farm Sees 20% Increase in Efficiency with RTK Guidance

With the TMX-2050 display and Autopilot, Leo Dunne Ltd. is able to cover more acres per hour and build more accurate carrot beds, resulting in less time and crop loss. They first tried a different system, but as farm manager Tim Davies put it, “Nothing went right with it,” and after-sales service and support were […]

Five Ways Technology Can Help Continue Your Work

How Precision Ag Can Help You Farm Through COVID-19 As we discussed in a recent blog post, agriculture is an essential industry all the time, but especially in the midst of a pandemic. Despite the challenges and uncertainty you’re facing from COVID-19, we know you’re still planting, harvesting, raising livestock and doing everything possible to […]

Thank You, Farmers

Thank You, Farmers With COVID-19 spreading across the globe and becoming a pandemic, many are retreating to their homes and taking their work online. But for farmers, that’s not an option. Farming is critical at all times to the quality and availability of food, to keep our society healthy and growing. It’s fundamental to providing […]

Leverage the USDA’s Market Facilitation Program to Drive Farm Profits

Farming is challenging. Maintaining a healthy bottom line is no small feat, especially while planning for a crop, securing inputs at a good price, and juggling field work around unpredictable weather. That’s why today’s most successful farmers are multi-talented entrepreneurs who have learned the value of being prepared and acting quickly to leverage in-season opportunities; thus, maximizing productivity and profitability.

How Traceability Can Increase Food Safety and Boost Farm Profits

By Minos Athanassiadis, Business Area Director – HarvestMark   When an E. coli outbreak was linked to romaine lettuce last fall, it illustrated the importance of traceability in agriculture. Without sufficient information to pinpoint the particular farm and fields where the tainted lettuce was coming from, the Center for Disease Control (CDC) advised the public […]

How Will Autonomy Change Farming?

Since the tractor replaced the horse and buggy over a century ago, farming has continued moving towards full autonomy. With more and more machines replacing typical farming roles, it leads to the question: How will autonomy change farming?

Will Blockchain Transform Agriculture?

Blockchain is the latest buzzword in many business sectors today, and agriculture is no exception. A transparent and secure digital ledger system that allows two parties to conduct a transaction without the need for a trusted intermediary, blockchain captured headlines as the digital backbone of the cryptocurrency Bitcoin. In recent months it has gained further […]